Industry

The Secret to Great Customer Service

Delivering the kind of experiences clients crave takes one-on-one attention, not technology quick fixes. Why you need to find your company's "moment of truth"

The Simple Way to Sell Complex Stuff

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W100 winner Genevieve Dutil of Lx Sim shares how she equips her team to explain—and sell—her company's high-tech wares

What It Really Means to Quit Your Job to Start a Company

Diana de Melo of The Delivery Group. Photo: Nikki Ormerod

Why W100 winner Diana De Melo chose entrepreneurship, and how she balances it with a busy home life

Why Canadian Tire is Trying to Reinvent the Print Catalogue

Canadian Tire CEO Michael Medline speaks during the company's annual general meeting in Toronto in May 2016. Photo: Nathan Denette/CP

The retailer just produced its first paper booklet in a decade. How it's updating this marketing staple

Why It Pays to Market on Search AND Social

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Combining these two channels can lead to increased spending and stronger brand advocacy

The Problem With Getting Stuck in the Middle of a Growing Market

A PJ's Pets store on Yonge Street is liquidating their stock in Toronto in April 2016. Photo: Christopher Katsarov/CP

The closure of PJ’s Pets and Pets Unlimited stores stands out in an expanding industry

Meet the Startup That Builds Other Startups

Illustration: Kevin Whipple

Vancouver's Axiom Zen turns product ideas into fully-fledged firms, and fast. How Roham Gharegozlou and his team are reinventing the company

3 Thoughts on the State of Retail from AOL’s Resident Futurist

Photo: Gultaggen/Flickr

How is the business of selling stuff going to change? Marketing asked "digital prophet" Shingy

Lessons in Scaling Startup Culture from Shopify’s Harley Finkelstein

Shopify COO Harley Finkelstein. Photo: Regina Garcia

The Canadian tech star's COO on digitizing retail and his “weird, dirty secret” for managing better

The Entrepreneur Tackling Tech’s Gender Problem One Class at a Time

Ladies Learning Code founder and HackerYou CEO Heather Payne. Photo: Erk Putz

How Heather Payne of Ladies Learning Code and HackerYou is helping correct her industry's imbalance

Where You Can Make Real Money in the New On-Demand Economy

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Servicing Uber drivers, Airbnb hosts, and other gig workers pays better than becoming one yourself

Readers Choice

W100 winner Mandy Rennehan of Freshco needs a workforce that is both personable and technically adept. Here’s what she does to get it

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