Technology

What Successful Startups Know About Sales

In the early days, many high-tech firms are focused on the product more than on selling it. Here’s why they should rethink that balance

The Most Dangerous Mistake You Can Make in App Development

Illustration: Aidar Murzabayev/iStock

Grindr CEO Joel Simkhai explains how focusing on features gets in the way of building a big user base

How to Help Care for an Aging Population

Photo: iStock

Overcommitted Canadians tasked with caring for elderly parents are growing in number—and they’re turning to their iPhones for help

Is This the Future of the Online Shopping Cart?

Photo: iStock

Jet.com is taking on Amazon by focusing on making consumers' buying behaviour more efficient instead of simply offering discounts

How to Reinvent a Traditional Family Business for the Modern Consumer

Noura Sakkijha of Mejuri Jewellery. Photo: Roberto Caruso

Third-generation jeweller Noura Sakkijha is dragging the industry into the digital age with Mejuri

The Simple Way to Sell Complex Stuff

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W100 winner Genevieve Dutil of Lx Sim shares how she equips her team to explain—and sell—her company's high-tech wares

Meet the Startup That Builds Other Startups

Illustration: Kevin Whipple

Vancouver's Axiom Zen turns product ideas into fully-fledged firms, and fast. How Roham Gharegozlou and his team are reinventing the company

Lessons in Scaling Startup Culture from Shopify’s Harley Finkelstein

Shopify COO Harley Finkelstein. Photo: Regina Garcia

The Canadian tech star's COO on digitizing retail and his “weird, dirty secret” for managing better

The Entrepreneur Tackling Tech’s Gender Problem One Class at a Time

Ladies Learning Code founder and HackerYou CEO Heather Payne. Photo: Erk Putz

How Heather Payne of Ladies Learning Code and HackerYou is helping correct her industry's imbalance

Where You Can Make Real Money in the New On-Demand Economy

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Servicing Uber drivers, Airbnb hosts, and other gig workers pays better than becoming one yourself

Where a Degree Is No Longer a Requirement

Shopify's Harry Brundage and Anna Lambert at Shopify's Ottawa offices in March 2016. Photo: Justin Tang/CP

The current talent shortage means many tech companies don't expect candidates to have a post-secondary education

Readers Choice

The pop-up model is being embraced by online retailers, brands testing new concepts and anyone else who wants exposure to shoppers without commitment to a lease

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