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PROFIT: Issue - December 2010

Features
Green dollar sign
Topic:  Sales & Marketing / Opportunities & Trends
Your next big thing By Deborah Aarts, Annette Bourdeau, Jim McElgunn and Kim Shiffman  | June 08, 2011   Do you want to launch a company? Find new markets for your existing enterprise? Sell more to the customers you already have? Let PROFIT's 15th annual Opportunity Guide point you toward the best bets for business in 2011 and beyond.
arlenedickinson
Topic:  Leadership
How to lead in 2011 By David Pimentel  | December 06, 2010   PROFIT’s survey of business thinkers reveals strategies for success in what promises to be a challenging year.
Chrislan_250
Topic:  Exporting
Swimming against the currency tide By Eleanor Beaton  | December 02, 2010   Boosting efficiency and planning for a fluctuating loonie allow Chrislan Ceramics to grow in the U.S. market
AMR_Process_250
Topic:  Exporting
You don’t have to travel alone By Eleanor Beaton  | December 02, 2010   The success of AMR Process shows that landing foreign clients is much easier when you’re able to do it in teams
iridian_250
Topic:  Exporting
Of turning on dimes and watching all pennies By Eleanor Beaton  | December 02, 2010   For a growing player in 3D cinema, selling abroad requires being prepared for the trappings of success
ibwave_250
Topic:  Exporting
How to dominate your niche, one step at a time By Eleanor Beaton  | December 02, 2010   iBwave’s approach to cracking global markets is a case study in becoming the recognized leader in your industry
Mad Rock CEO Dan Pelley
Topic:  Exporting
If you can’t beat ’em, then change the rules By Eleanor Beaton  | December 02, 2010   Selling a life-saving technology can be a lot more difficult than it sounds — especially when regulators are involved
Opportunities
josh_davey
Topic:  Startup / Opportunities & Trends
The new breed of hatcheries By Ian Portsmouth  | December 06, 2010   A decade after the dot-bomb, business incubators are back in vogue. But they’re not just lending startups a hand—established enterprises are finding uses for them, too.
Giant dice
Topic:  Opportunities & Trends
Make your own luck By Rick Spence  | December 06, 2010   What Canadians must do to prosper in a world in which we can no longer count on getting more than our fair share.
Pizza Wars
Topic:  Opportunities & Trends
Who'll win the pizza war? By Annette Bourdeau  | December 06, 2010   When franchise giants invade each other's territory, the question for franchisees is: whose side should I take?
Matthew McGrath
Topic:  Startup / Opportunities & Trends / Technology
Dating for dollars By Bryan Borzykowski  | December 06, 2010   Wealthy Canadians could use more investment alternatives. Canadian entrepreneurs are hungry for capital. Matthew McGrath is betting they want to meet online.
Aaron Harris, Toronto Star
Topic:  Opportunities & Trends
What people really want By Ian Chamandy and Ken Aber  | December 06, 2010   How "mass leadership" can help you avoid the dangers of traditional market research and spot new opportunities
Connie Clerici
Topic:  Opportunities & Trends
Innovation: breaking the barriers By David Pimentel  | December 08, 2010   If you can play by its rules, the public health-care system has room for your private business. Just ask Connie Clerici.
Handbook
Topic:  Handbook
How to set more profitable prices By Deborah Aarts  | December 06, 2010   Most companies leave too much on the table due to ill-conceived prices. PROFIT asked a pricing pro to share some simple strategies that can boost your profits—almost overnight.
Google Graphic
Topic:  Technology / Handbook
Get high on Google By Jim McElgunn  | December 06, 2010   Climbing to the top of web search results can pay off big for your business. Try these tactics to hasten your ascent.
Advisory board: The I.R.S, angry clients and a tricky hire By PROFIT  | December 06, 2010   Amber MacArthur, Harvey Copeman, Jeff Llewellyn, Carmine Domanico and Pernille Fischer Boulter answer your questions.
Business Partners
Topic:  HR / Handbook
The Ultimate Partner By Greig Clark  | December 06, 2010   The stakes are sky-high when you hire for senior roles. Cut the risk and seize the day by cultivating a recruitment relationship.
Business for sale
Topic:  Exit Strategy / Handbook
Are you ready to sell today? By Chris Atchison  | December 06, 2010   A seven-step plan to ensure your company can always fetch top dollar.
Topic:  Handbook
Pop quiz: Deal-makers By PROFIT Staff  | December 06, 2010   Smart negotiators aim for agreements that satisfy both sides. How well are you working toward a "win/win"?
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