International Trade

10 Tips for Cracking the Chinese Market

Empire Industries CEO Guy Nelson has been running a joint venture with a Chinese partner for five years. Here’s what he learned the hard way

A New Entry Point Into the Chinese Market

Alibab's business-to-consumer platform Tmall

E-commerce giant Alibaba is launching a "pavillion" for Canadian companies on its business-to-consumer Tmall retail platform

Will Your Branding Work in the U.S. Market?

Photo: Neal Brothers

To attract consumers' attention on store shelves across the border, snack co Neal Brothers had to rethink its packaging

Could Your Brand Use Donald Trump to Appeal to Americans?

Photo: Matt York/AP Photo/CP

The presidential nominee’s “bombastic personality” is a great marketing tool for some Canadian firms

The High Cost of Canada’s Low Duty-Free Limit

Photo: iStock

The threshold for importing goods into Canada duty-free is the lowest by far in the industrialized world—a burden that disproportionately hurts small businesses.

What Joe Fresh’s U.S. Struggles Show About International Expansion

Photo: Lee Brown/CP

Loblaws' clothing brand fizzled out across the border. Can it use those hard-earned lessons elsewhere?

Is Your Brand As Canadian As…

Photo: iStock

For Canada Day, we look at which companies have chosen to shed their Canuck identity and which continue to fly the Maple Leaf as they expand overseas

What Brexit Could Mean for Canadian Small Businesses

Photo: iStock

Five ways the United Kingdom's departure from the European Union could affect your company

Why Are Canadians Losing Faith in Free Trade?

A container ship arriving in port on a very calm day.

The Canadian public, and even many business leaders, are turning their backs on free global trade deals—just when we need them more than ever

What’s Stopping Canadian Companies from Going Global?

Photo: iStock

90% of mid-sized firms that expanded outside North America found success. Why more aren't trying it

How to Reach Clients’ Ears in the U.S. Market

Stephanie Ciccarelli of Photo:

W100 winner Stephanie Ciccarelli does a lot of her business south of the border. Why she's succeeding in the land of opportunity

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