Sales & Marketing

Are You Losing The New Marketing War?

The 4-step approach to winning over today's digitally driven buyer

Twitter Tips from Space

Twitter screenshot via @Cmdr_Hadfield

What can you learn about social media from a middle-aged astronaut? Plenty! 8 lessons from Cmdr. Chris Hadfield

Sales: The 5 Key Behaviours of Top Reps

Ship-captain-with-telescope

Interview tips to distinguish the great sales reps from the ones who are just okay

Identify Cash Flow Killers

Shiny businessman shoe step on the stack of coins. Isolated.

And 4 other tips for businesses to increase cash flow

Reinventing the Sales Model

PROFIT Business Cast

How one company repurposed its product and flipped its sales approach on its head

How HapiFoods Got Its Cereal on the International Space Station

Holy Crap cereal aboard the ISS.

An out-of-this-world endorsement opens doors worldwide

Instant MBA: the Scare ‘n Snare, and the Chameleon Employee

Find your chameleon: that employee who won't be scared off when you ask for change

How to to make scare tactics work on your customers, and how to hire adaptable staff

Slash Your Manufacturing Costs in One Move

lean_engineer

How to adopt a simple process that can reduce internal expenses by at least 10%

Pay Raises for Employees Who Get Tattoos

tattoo

How far would you go to promote your brand?

The 4 Marketing Manager Types You Must Avoid

Unhappy-man

How to makes sure you don't hire that marketer who rocks the job interview but ends up being a bad fit

Job Fears Erode Consumer Confidence

down arrow worried businessman

Canadians are not expecting to spend a lot of money this spring

Readers Choice

Fight Club‘s anti-hero Tyler Durden may be crazy, but he offers a litany of lessons about how true entrepreneurs make their mark

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