Sales & Marketing

Why You Can’t Find Young People to Fill Sales Positions

The cultural baggage associated with sales puts off many millennials. Two entrepreneurs' solutions

How to Sell Millions Without Any Salespeople

sales success

This PROFIT 500 entrepreneur structured his business in such a way that he doesn't need a dedicated sales force

5 Reasons to Revive Your Email Newsletter

Image: iStock

There’s no better place to deliver your message than the inboxes of current and potential customers. Why you need this old-school marketing tool

The Modern Problem With the Mad Men Model of Advertising

Don Draper pitches to Conrad Hilton in Season 3 of Mad Men. Photo: AMC

The most successful brands earn the right to speak before they ever run their first ad. Why one brilliant message is no longer enough

6 Steps to Marketing Your Business Online

PROFIT Business Cast

An easy-to-follow guide from an entrepreneur who's figured out how to acquire customers on the web

Why Everyone at Your Company Should Work in Customer Service

Photo: Alubalish/iStock

Having a better offering is no longer enough to beat the competition. Client interactions have never been more crucial to winning business

Lessons from the Dragons: Sharing the Final Say


A pivotal decision and some all-in entrepreneurs in Dragons' Den Season 10 Episode 5

The 5 Cs You’ll Need to Succeed in the New Sales Reality

Illustration: iStock

Newly-empowered buyers want to work with partners, not pitchmen. What your salespeople must do to win business today

5 Innovative Strategies from Canada’s Best Brands

Photo: Roberto Machado Noa/LightRocket/Getty

Established or emerging, brands that prioritize innovation are prized by consumers

Why You Shouldn’t Give Freebies to Bloggers


Offering swag, access or money for product reviews doesn’t always generate more positive responses according to a new study

5 Customer Service Strategies from Canada’s Best Brands

Photo: Theo Wargo/Getty

Building one of the country's most-respected brands takes more than name recognition. How these winners connect with customers

Readers Choice

Recent scandals and marketing missteps involving the likes of Uber and Airbnb show that people care more about service than corporate shenanigans

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