PROFIT/Chatelaine W100


Sarah English

Managing director

Company Profile

Company: Usability Matters Head Office: Toronto Website:

Company Financials

3-year revenue growth (%): 67 2013 Revenue: $1M-$1.9M Employees: 16
Revenue from Exports (%): 1    


What her company does: Runs a user-experience, design and research studio ||

English recently developed her firm’s first five-year strategic plan. “Creating it was invigorating, validating and fascinating,” she says. “It now feels achievable and exciting.”