Corporate Social Responsibility

The New Era of Consumer Trust

Illustration: iStock

Information-saturated shoppers want to outsource their consciences to the companies they buy from. That's a huge opportunity

Ask a Millennial: Is Do-goodism a Deal Breaker?

Photo: Roberto Caruso

Our Senior Millennial Correspondent Anna Fitzpatrick on why companies can no longer just pay lip service to noble causes

What You Can Learn About Philanthropy From Frank Giustra


The former mining magnate focused his efforts on helping Syrian refugees in Europe in 2016. Why, and, how he did it

Why Brands Are Making Giving Back Part of the Bottom Line

Dolls from the company Cuddle+Kind. The company donates 10 meals for every hand-knit doll sold. Photo: Cuddle+Kind/CP

Consumers are increasingly favouring businesses that share their values, so these Canadian retailers are engaging in ethical commerce

How to Build a Booming Business Doing the Right Thing

Yupeng Liu (right) at one of PROFIT 500 winner Just Quality International’s processing facilities

Yupeng Liu of Just Quality International used his own moral compass—and philanthropic awakening—to create a PROFIT 500 company that stands apart

Why a Coffee Company is Getting Into the Content Business

Photo: iStock

Riding the "experiential" retail trend, Starbucks is looking to tell stories via text, video and podcasts

Why You Should Pay Employees to Volunteer

Photo: Klosfoto/iStock

It would be cheaper to cut some charity a cheque, but this W100 winner let's her staff do good on company time. Here's what her company gets in return

Where Social Responsibility Is a Selling Point


Fintech firms are trying to appeal to millennials through their desire to support sustainability

Meet the Founder Bringing Venture Capital Thinking to Philanthropy

Epic Foundation founder and CEO Alexandra Mars. Photo: Roberto Caruso

Alexandre Mars' sixth venture is Epic Foundation, a do-gooding organization for the digital age

What Companies Did Right During the Fort McMurray Fires

A Suncor Energy Inc. sign in Fort McMurray, Alberta, in 2013. Photo: Brent Lewin/Bloomberg/Getty Images

Natural disasters can force businesses to step up in extraordinary circumstances. The smartest ones find ways to preserve that spirit long-term